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{LEANDRO_MARCHIORI}

/ copywriter    ︎︎︎     leandro_marchiori86@yahoo.com.br    ︎︎︎     11 98704.0868 /




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VOLKSWAGEN



︎︎︎ SOCCER FATIGUE SENSOR ︎︎︎










︎ Awards _ Cannes Lions (Bronze)
Brazilian Creative Club (in book)


ANTARCTICA BEER (AB Inbev)




︎︎︎ NOT EVEN ME? ︎︎︎




In Brazil, it's illegal to show people drinking beer in television commercials. We used the law in our favor to create a fun, unique brand relaunch campaign for Antartica Beer that left consumers thirsty for more.












︎ Awards _ Brazilian Creative Club (In Book)


MITSUBISHI MOTORS



︎︎︎ THE LEGEND OF LEGENDS ︎︎︎




















︎ Awards _ Wave Festival (Silver + 4x shortlist)
Brazilian Creative Club (2x shortlist)


LAY’S



︎︎︎ THE ANNOUNCER ︎︎︎















︎ Awards _ Brazilian Creative Club (Bronze)
Effie (Bronze)
Wave (shortlist)





TOP DESTINOS (LUXURY TRAVEL MAGAZINE)



︎︎︎ BAD EXPERIENCES ︎︎︎











︎ Awards _ Clio (Silver)
Cannes Lions (Bronze)
Brazilian Creative Club (Bronze)
El Ojo (Bronze)
New York Festivals (Finalist)


PETS AT HOME



︎︎︎ THE LABOR OF LOVE ︎︎︎


MITSUBISHI MOTORS



︎︎︎ MIT KEY BOARD ︎︎︎












︎ Awards _Brazilian Creative Club (2x shortlist)




CLARITIN (BAYER)



︎︎︎ YOU SNEEZE, YOU MISS ︎︎︎


VOLVO


︎︎︎ FOCUSED ︎︎︎






(Click to enlarge)


SNICKERS



︎︎︎ LOST ︎︎︎





Imagine that you are reading "Welcome to Little Italy" but at Chinatonw. Or "Welcome to New York" at the San Francisco airport. Well, you get a little lost when you are hungry. That's why, for Snickers, we spread "welcoming billboards" at wrong places all over São Paulo, Brazil.

(Portuguese only, sorry).









︎ Awards _ Brazilian Creative Club (Bronze)
El Ojo (finalist)


VOLKSWGEN



︎︎︎ EMERGENCY BOWLING BRAKE ︎︎︎


ANTARCTICA BEER



︎︎︎ THE BEER METRO CARD ︎︎︎











︎ Awards _ Warc Prize (Bronze)



MITSUBISHI MOTORS



︎︎︎ WATCH YOUR BACK ︎︎︎


VOLKSWAGEN



︎︎︎ NEWS ︎︎︎








VOLKSWAGEN



︎︎︎ PARK ASSIST ︎︎︎



















︎ Awards _ El Ojo (Bronze)
Archive (cover finalist)


AUDI



︎︎︎ DISTANCE ︎︎︎






(Click to enlarge)









︎ Awards _ Cannes Lions (shortlist)




UNCLE BEN’S



︎︎︎ WELL DONE ︎︎︎






Please press CC for english subtitles








VOLKSWAGEN TRUCKS



︎︎︎ TAYLOR MADE FOR YOUR BUSINESS ︎︎︎


SNICKERS



︎︎︎ LUAN METALHEAD ︎︎︎



Luan Santanna is a huge romantic - and cheesy - singer in Brazil.
But he gets a little confused when he is hungry.
This time, he wanted to change his style to become a heavy metal guitar player.
But, thanks to Snickers, he came back to his senses.

(Portuguese only, sorry)








PANAMERICANA SCHOOL OF ARTS



︎︎︎ IT'S WORTH A LOT MORE THAN IT COSTS ︎︎︎















︎ Awards _ New York Festivals (Finalist)
















O BOTICÁRIO



︎︎︎ WOMEN ︎︎︎






All ethnicities were mixed in Brazil.
The result? People completely different from each other, all typically Brazilian.
With this in mind, we came up with a campaign to launch the new make up line by O Boticário,
the biggest beauty brand in Brazil. 

Please press CC for english subtitles.








AUDI



︎︎︎ HEADLINES ︎︎︎







Tanslation: Uranium? In Germany they are enriching aluminum.







Tanslation: It is not a car to show off. At 320km/h, nobody would see you.






Translation: We just wanted to apologies to you who,

until now, were happy with your car.






Translation: What other automakers would do if

they knew what Audi engineers know.






Translation: For those who are in a hurry, but demand perfection.







(Portuguese only from this point, sorry)








VOLKSWAGEN



︎︎︎ ORIGINAL PARTS ︎︎︎

















︎ Awards _ D&AD, (Bronze)









GETTY IMAGES



︎︎︎ CUSTOM CONTENT ︎︎︎




Radio spots that were part of a global campaign to launch Getty Images Custom Content,
a Getty Images service that clicks personalized photos for customers.

ABOUT



︎︎︎ LEANDRO MARCHIORI ︎︎︎






Hello! Working as an creative copywriter,
I was fortunate to work and develop projects for major brands such as Volkswagen,
Audi, Mars Pet, Mars Food, Ambev (AB Inbev), Mitsubishi Motors, Pepsico, Bayer, among others.

I was also lucky to work for agencies like
AlmapBBDO (BBDO Brazil), Grey Brazil an The&Partnership (UK).
And working alongside great professionals, I was lucky to have my work
recognized at major awards such as Cannes Lions, D&AD, Clio,
New York Festivals, El Ojo, Effie, Wave, among others.

And if I was lucky enought to got you reading about me here, get in touch:
leandro_marchiori86@yahoo.com.br
55 11 98704.0868



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